Effective date: May 15, 2025

1. Introduction

Thesis Advisory ("we", "us") collects only the information you choose to send us, and we never sell it. This policy explains what we collect through thesisadvisory.com and when you contact us, how we use it, and your choices.

Thesis Advisory is based at 10 Jayhawk Way, Holmdel, NJ 07733. This policy applies to our website and to the business inquiries we receive through it. It does not cover information we handle for clients under a separate engagement agreement.

2. Information we collect

We collect what you give us directly, plus a small amount of technical data needed to run and protect the site.

• Contact form: your name, email address and message, so we can reply to your inquiry.
• Email or phone: your contact details and what you tell us, so we can reply and discuss a possible engagement.
• Scheduling a call: your name, email and meeting details, collected by Calendly under its own privacy policy, to set up the meeting.
• Automatic technical data: IP address, browser type, device and pages requested, to deliver the site, keep it secure and block spam.

We do not ask for sensitive information such as financial account numbers, health data or government IDs. Please do not send it through the contact form.

3. How we use information

We use your information only to respond to you and to run the website. Specifically, to:

• Reply to inquiries and follow up about our advisory services
• Schedule and hold meetings you request
• Keep the site secure and filter spam and automated form submissions
• Meet legal, tax and record-keeping obligations

We do not use your information for automated decision-making or profiling. We will not add you to a marketing list unless you ask us to, and you can opt out of any follow-up at any time.

4. Cookies and third-party services

Our site uses no analytics or advertising cookies. The only cookies and third-party services are the ones needed to deliver the site and protect the contact form.

• Webflow: hosts the website and stores contact form submissions (form contents, IP address, request logs).
• Cloudflare: provides security and performance and sets the _cfuvid cookie (IP address, cookie identifier).
• Google reCAPTCHA: stops spam on the contact form (device and browser data, interaction signals).
• Google Fonts: loads the site's typefaces (IP address, browser type).
• Calendly: books calls when you click a scheduling link (details you enter on Calendly's page).

Google reCAPTCHA is subject to Google's Privacy Policy and Terms of Service. You can block or delete cookies in your browser settings, but the contact form may not work without them.

5. How we share information

We do not sell or rent your personal information, and we do not share it for cross-context behavioral advertising. We share it only in these cases:

• Service providers that run the site and our communications for us (listed in section 4, plus our email provider), under their own privacy and security terms
• Our advisors, when one of them will work on your inquiry, under confidentiality obligations
• Legal reasons, when required by law, court order or to protect our rights or someone's safety
• Business transfers, if Thesis Advisory is merged, acquired or reorganized

6. Data retention and security

We keep inquiry information for up to 24 months after our last contact with you, unless you become a client or the law requires us to keep it longer. After that we delete it, or anonymize it if deletion isn't possible.

We protect your information with access controls, encrypted (HTTPS) connections and reputable service providers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

7. Your rights and choices

You can ask us at any time to see, correct or delete the personal information we hold about you. Email deepak@thesisadvisory.com with the subject "Privacy request", and we will respond within 45 days.

Depending on where you live, including New Jersey, California and other US states with privacy laws, you may also have the right to:

• Know what personal information we collect and how we use it
• Get a copy of your information in a portable format
• Opt out of the sale of personal information or targeted advertising (we do neither)
• Appeal a decision we make about your request
• Not be treated differently for exercising these rights

We may need to verify your identity before acting on a request. You may use an authorized agent to make a request for you. Visitors from the EU or UK have similar rights under the GDPR, including the right to complain to a data protection authority.

8. Other terms and contact

Children. Our services are for businesses. We do not knowingly collect information from children under 13, and we will delete any we learn we have collected.

Links to other sites. Our site and blog link to third-party websites. We are not responsible for their privacy practices, so please read their policies.

Changes to this policy. We may update this policy from time to time. We will post the new version here with a new effective date, and notify you directly of any material change if we have your email.

Contact us. Questions or requests about this policy:

• Email: deepak@thesisadvisory.com
• Phone: +1 (201) 281 7357
• Mail: Thesis Advisory, 10 Jayhawk Way, Holmdel, NJ 07733